Samriddh Gram Phygital Services Pilot Project

The Telecom Centres of Excellence (TCoE) has signed agreements with leading implementation partners to roll out the Samriddh Gram Phygital Services Pilot, a landmark initiative aimed at empowering rural India by seamlessly integrating physical and digital services through the BharatNet infrastructure.

About the Samriddh Gram Phygital Services Pilot

• Phygital Model: Combines on-ground physical presence with robust digital infrastructure to deliver essential services.
• Objective: Enable rural citizens to access services seamlessly and sustainably, ensuring inclusivity in the digital transformation.
• Leveraged Infrastructure: BharatNet connectivity serves as the backbone for delivering digital services to villages.

Pilot Villages & Samriddhi Kendras

The Department of Telecommunications (DoT) has identified three villages for the pilot:

1. Ari & Umri – Madhya Pradesh
2. Narakoduru – Andhra Pradesh
3. Chaurawala – Uttar Pradesh

Each village will host a Samriddhi Kendra, functioning as an integrated digital service hub offering a range of physical and digital services to the rural population.

Significance of the Initiative

• Pioneers a new “phygital” approach to rural service delivery.
• Bridges the digital divide in rural India.
• Enhances access to government services, financial services, and digital literacy programs.
• Demonstrates the potential of BharatNet in transforming rural governance and livelihoods.

Source; PIB